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Home | Search Engine Positioning is as easy as 1, 2, 3, 4 and 3 and 4 and 3 and 4...
Search Engine Optimization Lingo

We've all been there. What the heck did he mean by that acronym? Here is a list of some of the most commonly used acronyms in the SEO world. Check here and save the embarrassment of having to ask.

SEO= Search Engine Optimization
SEM= Search Engine Marketing
SERP= Search Engine Results Page
PPC= Pay Per Click
PFI= Pay for Inclusion
CPA= Cost Per Acquisition
CPL = Cost Per Lead
CPC=Cost per Click
CSS= Cascading Style Sheets
SSI= Server Side Includes
FFA Links- Free For All Links
PFI = Pay For Inclusion
CTR = ClickThrough Rate
ODP = Open directory project
DMOZ = open directory project
ACPC = Average cost per click
MCPC = Max cost per click
MNCPC = Minimum cost per click
B2B = Business to Business
B2C = Business to Consumer
DR = Date Range
CPM = Cost per 1000 impressions
DTC = Direct to consumer
KW = Keyword
-KW = Negative Keyword
ISP = Internet service provider
PPL = Pay per lead
PL = Paid for links
ROI = Return on investment
ROAS = Return on advertiser Spending
FP = Front Page
DW = Dreamweaver
IBL= Inbound links
WYSIWYG = What You See Is What You Get

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