The Website Strength Indicator (WSI) is a number that helps determine
how strong and powerful a website is. The WSI value can take on
any positive number, but most websites fall in the 0 to 15 range.
The highest WSI we have seen is for the internet monster, Google,
who weighed in with a WSI value of 42.7. The algorithm that calculates
WSI values is not a linear equation based on the raw score, but
rather a nonlinear equation of the form (y=m(x+n)^z), where z>1.
From the equation you can see that incremental increases in WSI
indicates exponential increases in the actual strength of a website.
For example the website "www.nfl.com" has a very respectable
WSI of 12.4. Comparing Google.com to NFL.com you will see that the
raw score for google.com is 34 times larger than nfl.com, meaning
theoretically that google.com is 34x more powerful than nfl.com.
Determining the strength of a website is not an exact science and
there is no way to exactly quantify it. This tool looks at a number
of different things to try to quantify "website strength".
The following is a list of metrics used:
| |
Number of links shown using link:someurl on Google. |
| |
Number of links shown using linkdomain:somedomain on Yahoo! |
| |
Pagerank from Google |
| |
Number of pages shown using site:somedomain on Google. |
The end result is a tool that helps to quatify the strength of
your site. This is very useful in trying to figure out what kind
of keywords you should optimize your website for. Using a combination
of this tool and the
Keyword Analysis Tool, you will be able to determine which keywords
are too competitive for the strength of your site and which ones
you should go after with your search engine optimization efforts.
The following table shows a comparison of WSI vs. particular keyword
KCI values that good rankings are achievable for. Remember this
is just a helpful guide. This does not guarantee you will get good
rankings, in fact getting ranked well for the keywords with KCI
values that are toward the upper end of a particular spectrum will
be extremely difficult. All this chart does is give you an idea
of which keywords to forget about and which to go after.
|
WSI value |
|
Max. KCI |
0-2 |
|
3 |
2-4 |
|
6 |
4-7 |
|
9 |
7-12 |
|
12 |
12-17 |
|
15 |
17-23 |
|
18 |
23&up |
|
26.8, max we have seen |
This table is a work in progress. If you see discrepencies in the
chart please email and let
us know your particular searches and where the discrepencies are
located. Thanks...
If you have any suggestions/comments/feedback to help make this
a better tool please email the
creator. |